Autor/in / Schriftsteller/in

Modules studied:
- Creative Writing Research Skills I: Theories and Practice
- Creative Writing Research Skills II: Theories, Models, Self
- Poem as Story - Story as Poem
- Intertextuality: Story, Genre, Craft
- Literary Stylistics

- Produced 20,000 words of a science fiction novel, accompanied by a 5,000 word critical essay.

Modules studied:
- The Nature of the English Language, Varieties of English, Exploring Style and Expression, Approaches to Literature, The Language of the Media and Introduction to Screenwriting.

- Discourse Analysis, Writing Short Stories, Creating Stories for Children, Shakespeare Today, The Contemporary Novel and Leading and Inspiring People

- Critical Discourse Analysis, Writing for the Theatre, Voices of the American West, Postcolonial Literature and Leaders of the Future.

- Composed an 11,500 word thesis on the changing image of the vampire in contemporary literature.

• Producing engaging content and exercising creative thought, measuring blog activity and performance.
• Using HTML to alter layout of pages and templates, and also working with graphic and web designers to produce branding and blog designs.
• Interacting with readers on multiple platforms and marketing blog across social media.

• Using keywords to create blog posts for students at undergraduate and postgraduate level.
• Re-writing and repurposing pre-existing content.

• Copyediting documents (manuscripts, dissertations etc.), providing feedback, responding to enquiries and tailoring services to meet the needs of global clientele.
• Maintaining website and producing high-quality web content to promote services.
• Building rapport with clients and promoting company through social media.
• Liaising with graphic designers to devise new branding, using HTML to modify website templates.

• Researching topics and using keywords to create blog posts for a multitude of clients with tight deadlines.
• Writing meta descriptions and sourcing links.

• Proofreading and editing for the University’s student blog and advising on content for the international office’s email marketing.
• Supporting different faculties to deliver innovative, proactive online marketing solutions to deliver quality traffic, leads and effective promotion of the website.
• Finding new web technologies and reporting on campaigns using analysis tools, implementing new ideas, and solving problems for digital marketing related issues.
• Managing and running customer-focused digital content campaigns and corporate PPC activity, including Google Adwords, display network and other PPC activity.
• Supporting the team with the upload of the 2016 courses, providing website support, maintenance, CMS training and advising on user journey.
• Project managing and liaising with external agencies in order to build student recruitment microsites for subsidiaries.
• Liaising with the in-house graphic design team to generate and assist with creatives and designs for campaigns.

• Content creation (topics varying from fashion to gardening) and optimisation, and working with designer to build landing pages.
• Creating 6-month content calendars for clients and repurposing content.
• Carrying out keyword research and SEO analysis.
• Monitoring and managing PPC campaigns and measuring conversions and revenue through digital marketing tools.
• Link building, searching for opportunities for back links and link removal.
• Deriving new strategies and solutions, and searching for new web technologies to deliver high quality traffic to websites.

• Working with CEO to curate content for website.
• Devising documents such as proposals and workshop plans in order to secure funding.

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